The Crow’s Nest
It’s not about giving the smartest answer… it’s about asking the sharpest questions.
More seafood into more kitchens.
Join me on the journey through the blue economy as I explore thoughts, probe questions, and share personal reflections.
Lets take a deeper dive to look at our relationship with seafood and the blue economy
Catch of the Day
Today’s Freshest News
Of Economic Theory and The Archive of Life
Exploration and discovery have yet to encounter their bounds, even today as we sail into the first quarter of the XXI century we are frequently bestowed with unique discoveries from the natural world. One of these contemporary findings is a fascinating critter who roams from the tropics to the poles, the coasts to the mountains, the jungles to the deserts, the rural to the megalopolis: Custumarius rationalis logicus. Just as the cavernous files depicted the most prominent features; binomial nomenclature convention follows suit with the scientific name offering us clues as to the creature's most prominent characteristics. Custumarius relates to its unique capability for gathering and collecting, rationalis logicus refers to a unique behavioral trait that is observed when making choices as there is always a rational framework that leads to logical decisions.
A Rift Between The Promise and The Dream.
It is no secret, the seafood industry is in dire need of innovation on the consumer facing front. For the better part of the last decade, the seafood industry has been arduously laboring away at diverting attention towards its two or three presentations: fresh or frozen options of whole or fileted.
Seafood producers and retailers haven’t had to invest beyond logistics and distribution for the most part when it comes to business development strategies. Innovation aimed at efficiency of delivery to specifically meet the restaurant industry’s needs has encircled strategy sessions rather than creating unique selling propositions through value-added products.
Navigating the Straits Towards Consumer Markets
Data, or data, however it is you want to pronounce it, is the new buzzword in business. An especially favorite one being thrown around at executive business meetings lately; right next to disruptive.
Data in itself is not the answer but the key that unlocks a peek into the future. Without experience, we run the risk of falling into its seductive spiraling vortex and getting gridlocked, unable to discern between relevant and actionable data and the blinding white noise.
