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Navigating the Straits Towards Consumer Markets
Business Strategy, Product Development, Data Aacini Huerta Business Strategy, Product Development, Data Aacini Huerta

Navigating the Straits Towards Consumer Markets

Data, or data, however it is you want to pronounce it, is the new buzzword in business. An especially favorite one being thrown around at executive business meetings lately; right next to disruptive.

Data in itself is not the answer but the key that unlocks a peek into the future. Without experience, we run the risk of falling into its seductive spiraling vortex and getting gridlocked, unable to discern between relevant and actionable data and the blinding white noise.

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